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iTunes hits 4 billion in US
27 February 2008 08:30 am
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iTunes has become the second largest music retailer in the US selling its 4 billionth song. They are second only to the brick and mortar powerhouse of Wal-Mart.
Of course the major labels continue to look at alternatives to iTunes that will allow them to make more on music downloads.

iTunes leapfrogged over Best Buy and Target--which came in second and third, respectively, to iTunes' fourth place the last time the NPD Group conducted their music-buying survey--as paid downloading experienced an overall spike of 50% between 2006 and 2007.

Those downloads now make up 10% of all music sales, although unsurprisingly the rise in downloads didn't make up for the plunge experienced by CD tallies throughout the course of the year.

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